Sales Person

Retail & Hospitality

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Service or PersuadingSkill Level 1Skill Level 2

 

Sales assistants (Sales Person) sell goods to customers in retail and wholesale establishments.

Retail sales assistants sell goods and services to customers in retail stores. They may sell all kinds of products, from clothing to electrical goods, flowers to cosmetics. A large portion of their work is serving Future Growth Static and advising customers on the goods that they sell. They operate cash registers, take orders, display and price stock, and keep their store clean and orderly.


ANZSCO description: 6211: Sells goods and services, such as food, clothing, hardware, household appliances, office supplies and cosmetics, in a retail or wholesale establishment.

Alternative names: Retail Sales Assistant, Sales Assistant, Sales Person, Salesperson,

Knowledge, skills and attributes

A retail sales assistant needs Salesperson

  • a helpful, courteous manner
  • neat personal appearance
  • good communication skills
  • able to deal accurately with money
  • motivation and drive
  • no skin disorders if working with food
  • good problem-solving skills
  • willing to work as part of a team
  • to enjoy working with people
  • to be able to work on their feet for long periods of time

 

Duties and Tasks

Sales assistants may perform the following tasks:

  • advise customers on the location, selection, price, delivery, use and care of goods available from the store, with the aim of encouraging them to buy and to return to buy in the future
  • operate cash registers and accept payment, or prepare finance arrangements (invoices and contracts, for example)
  • take special orders for items not currently in stock, or not normally stocked, and notify customers when the items have arrived
  • package goods for customers and arrange delivery
  • price, stack and display items for sale and keep the store tidy and attractive
  • be aware of health, safety and welfare issues and practices
  • participate in stocktaking (counting and describing the goods in stock)
  • arrange for the repair of damaged goods or advise on needed repairs
  • order items.


Working conditions

Retail sales assistants work in shops, outlet stores, department stores, supermarkets, warehouses, boutiques and grocers. They may occasionally work outdoors if they work at a car dealership or hardware and garden centre, but most work indoors. They frequently work on shifts during normal work hours, as well as on weekends and evenings. Their work environments are very public spaces, and can be incredibly busy and demanding during holidays.

Some sales assistants work on a commission basis, which means that they are paid for each product, or number of products, that they sell. Sales assistants are on their feet most of the day attending to customers, finalising sales and tidying display units. They may work long hours and be required to work at night and on weekends. Staff usually work on rosters.

Tools and technologies

Retail sales assistants use cash registers, EFTPOS and credit card machines, barcode readers, pricing label guns and small step ladders for stacking or arranging high displays. In some shops they may use specialised equipment for the particular product they are selling. Some may use scales and tape measures, others may use watering and gardening equipment, and some will use clip boards and brochures. Many retail sales assistants are required to wear uniforms.

Education and training/entrance requirements

You can work as a sales assistant without any formal qualifications and get training on the job.

Relevant vocational education and training qualifications in retail services and retail operations are offered at TAFE Colleges and other registered training organisations throughout Australia.

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